Yes it's the name of the blog too, but I decided to name my current side project after it. And I decided to open source it. It's a A/B, Multivariant Testing and Cohort Analysis Framework for ASP.Net.
Instead of writing a blog post about it, I put all the detail into the read me file. You can find it on Git Hub here.
Over the next few weeks, I'll share more details about the internals of the framework, and hopefully make some progress toward closing some of the gaps I've already identified.
I'm releasing it now, because I think it's in good enough shape to share, and I actually wanted to get some feedback on it.